Natasha Lyonne, with her characteristic strawberry-blonde locks and fiercely original sense of style, has never been one to shy away from sharing her opinions. As she steers the helm of Old Navy's latest campaign, the
Poker Face star delves deeper into her fashion philosophy, revealing insights that are bound to resonate with many.
Comfort: More than Just a Word
If there's one theme Lyonne continuously emphasizes, it's the importance of comfort in fashion. But what does comfort really mean? For Lyonne, it signifies more than just a soft fabric or a loose fit. It is about authenticity and self-confidence. It's about putting together an ensemble that is as "Natasha" as it gets.
To her, the most crucial part of any outfit is its mobility. The actress shares her personal sentiment with PEOPLE, stating, "I really like being able to walk." Drawing from her experiences, she recalls the countless times she's heard people at award shows lamenting their choice of footwear or attire. Lyonne, a fashion industry veteran, declares, "I won't play that game anymore. I'm too seasoned."
The Old Navy Endeavor: Merging Comfort and Style
Lyonne's candid view on fashion is what makes her an ideal ambassador for Old Navy's newest campaign. Targeting fall, the campaign accentuates maximum comfort without sacrificing style. This amalgamation resonates perfectly with the 44-year-old Emmy nominee's fashion ethos.
For those curious about what to expect, the campaign showcases Lyonne flaunting two of Old Navy's iconic pants: the Pixie Pant and the Taylor Pant. Each ensemble caters to a different scenario, capturing the duality of Lyonne's vibrant personality. Whether she’s epitomizing the “boss lady” or heading to a pulsating concert, she accepts compliments with a witty, "Thanks, it’s Old Navy."
Lyonne’s reflection on this seemingly light-hearted campaign takes a deeper route, touching on the intricacies of self-acceptance. She discusses the underlying challenge of accepting compliments without resorting to self-deprecating humor. "I feel a real instinct in me to be self-deprecating right away," she admits. However, Lyonne is determined to rise above this instinct, emphasizing the importance of empowering younger generations to embrace self-worth.
Diving Deep into the Fashion Choices
Lyonne's personal favorites from the campaign include a monochromatic ensemble in a tantalizing red-orange shade, highlighting the Pixie Pant. Describing her experience, she confides to PEOPLE about how liberating the pants felt, regardless of the kind of day she was having. On a lighter note, she playfully shares a tidbit about a matching cardigan, which, although it didn't make it to the campaign, ended up in her wardrobe!
For a concert scenario, Lyonne opted for a tailored suit with the Taylor Pant, exuding an aura of nonchalant chic. Emphasizing functionality, she delights in the freedom of going bag-free and revels in the luxury of having empty pockets, a rare occurrence in real life.
This spotlight on practicality extends beyond just pockets. Addressing the microbag trend, Lyonne, with her characteristic candor, questions its utility. For her, New York's city-life demands outfits that seamlessly transition from day to night. "I like having practical things that are real and usable," she asserts.
Egalitarian Fashion: For Everyone and Every Mood
The final touch to Lyonne’s fashion ensemble is the apt layering, reflecting her penchant for temperature appropriateness. Whether it’s a chic blazer or a cozy scarf, Lyonne knows the importance of being just right.
This campaign also serves as a testament to Lyonne’s versatility. While she doesn't hesitate to grace the front row at high-end Fashion Week events, she equally appreciates the accessibility and inclusivity of brands like Old Navy. She praises the brand for its egalitarian approach, ensuring that everyone, regardless of their background, can feel fabulous in what they wear.
Lyonne's partnership with Old Navy underscores a significant message: Fashion should be an extension of one's authentic self. It's about embracing individuality, prioritizing comfort, and ensuring that everyone has the opportunity to feel fabulous. As Natasha Lyonne aptly puts it, "There’s no gatekeeping element here... Old Navy lets you do that. That’s what I love about them.”
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